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(with Options in: Marketing, Human Resource Management, Finance, International Business, Information Technology, General Management)
The Bachelor in Business Administration (Honours) program is designed to equip learners with essential management acumen necessary for assuming managerial positions in private as well as public sector organizations. The curriculum is designed to produce graduates who are sensitive to the changing business environmental influences and responsive to new ideas in resolving emerging issues confronting business organizations.
In the inherently competitive business world, the successful companies of today and tomorrow are those that internalize values such as productivity, quality, service, competence, innovation and the like. These core values are incorporated into the program.
In order to qualify for the degree program, a minimum of 102 credit hours of courses is required. Of these, 98 credit hours are prescribed while the remaining 12 credit hours (equivalent to 4 courses) are to be chosen from the respective areas of specialization. Currently, the Bachelor of Business Administration program allows students the option of specializing in:
- Marketing
- Human Resource Management
- Finance
- International Business
- Information Technology
- General Management
Program Structure
Mandatory Foundation Courses |
Subject Name |
Credit |
Information Technology Foundation |
3 |
Innovation, Technology and Society |
3 |
Moral Studies |
3 |
|
Compulsory University Courses |
Subject Name |
Credit |
Learning Skills for Open Distance Learners |
3 |
English for Written Communication |
3 |
English for Oral Communication |
3 |
English for Workplace Communication |
3 |
Professional Ethics |
3 |
Entrepreneurship |
3 |
|
Core Courses |
Subject Name |
Credit |
Principles of Management |
3 |
Mathematics for Management |
3 |
Principles of Microeconomics |
3 |
Marketing Management I |
3 |
Financial Accounting |
3 |
Marketing Management II |
3 |
Business Law |
3 |
Company Law |
3 |
Management Accounting |
3 |
Financial Management I |
3 |
Financial Management II |
3 |
Organizational Behavior |
3 |
Business Communication |
3 |
Information Technology for Management |
3 |
Introductory Statistics |
3 |
Human Resources Management |
3 |
International Business |
3 |
Business Research Method |
3 |
E-Commerce |
3 |
Principles of Macroeconomics |
3 |
Strategic Management |
3 |
|
Elective Courses (Specializations) |
Subject Name |
Credit |
A |
MARKETING |
Consumer Behavior |
3 |
Management & Marketing Strategy |
3 |
Marketing Research |
3 |
International Marketing |
3 |
B |
HUMAN RESOURCE MANAGEMENT |
Employment and Industrial Law |
3 |
Cross-cultural Management |
3 |
Human Resource Development |
3 |
Hazard Management |
3 |
C |
FINANCE |
Bank Management |
3 |
Islamic Finance Management |
3 |
Investment Analysis |
3 |
International Finance |
3 |
D |
INTERNATIONAL BUSINESS |
International Economics |
3 |
International Marketing |
3 |
International Finance |
3 |
Cross Culture Management |
3 |
E |
INFORMATION TECHNOLOGY |
Basic Concepts of Information Technology |
3 |
Information Technology & its Application |
3 |
Fundamentals of Multimedia Technology |
3 |
Financial and Accounting Information Technology |
3 |
F |
GENERAL MANAGEMENT |
Choose any 4 courses listed above |
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Total |
102 |
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